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Spot your winners and your money pits
Create a free account, connect your Meta ads, and see:
- Your whole account on one chart: spend against results
- A live target line that sorts every ad into scale, keep testing, or cut
- Hover any dot to see the ad behind it

Every ad ranked, best to worst
Create a free account, connect your Meta ads, and see:
- Your creatives ranked by performance, split by objective
- One card per creative: duplicates across ad sets roll up
- A daily trend line on every card, so you see building or fading, not just the total

See how varied your creative really is
Create a free account, connect your Meta ads, and see:
- Your account grouped by visual style and messaging
- Two rings, one key: where the spend goes next to where the results come from
- One fat block on both rings means the account is running a single note
Your account
This page is the free slice of Wilow
Create a free account and:
- See your own ads analyzed: connect your Meta ads and know which creatives are working
- Right next to your research: the brands you study here, in the same app
- Your saves come with you: ads saved on this page land in your account at sign-up
Flow
1References
Base ad (with your branding)
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Inspiration
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Product shots
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2Prompt
Keep the base ad’s layout exactly: the same crop, the same headline block in the same place, the same small product line under it. Swap the leggings for the pair in the product shots and rewrite the small line to name them.
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Borrow one device only: the line of type knocked out in white on solid colour blocks, stacked down one side.
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They are TWO-TONE and the two tones must stay clearly different: the waistband and side panels are the darker of the two, and the leg is the lighter.
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4:5 (Feed vertical)
Run
3Output
Nothing generated yet.
Generating
Download
New variant
Step 1 of 5

Build your swipe file of competitor ads
Create a free account and:
- Save any ad as you browse, from any brand
- Your saves come with you: ads saved on this page land in your account at sign-up
- A permanent swipe file: saved ads never expire

The strategy behind any brand’s ads
Create a free account and:
- Run a strategy breakdown on any brand you search
- Every report saved in one list, ready when you come back
- See the patterns across their personas, offers and formats